91. “How are you telling consumers in your target group about your product” This question belongs to which marketing concept?
92. Good marketing is no accident, but a result of careful planning and ________.
93. Marketing management is ________.
94. Marketers often use the term ________ to cover various groupings of customers.
95. The ________ concept holds that consumers and businesses, if left alone, will ordinarily not buy enough of the organization’s products.
96. The buying process starts when the buyer recognizes a _________.
97. If actual performance exceeds the expected performance of the product, then customer is _____________.
98. Parents buy toys for their children act as __________ in the buying process.
99. If a firm is practicing ____________, the firm is training and effectively motivating its customer-contact employees and all of the supporting service people to work as a team to provide customer satisfaction.
100. A cluster of complementary goods and services across diverse set of industries is called as ____________.
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