46. Top firms audit service performance by collecting _________ measurements to probe customer satisfiers and dissatisfies.
47. The services a customer expects are called the ______service package.
48. The fact that a business traveller may have one very positive check-in experience at a hotel and then a very negative check-in experience with a different employee on a subsequent visit is evidence of service:
49. Added features to an offering are called _________ service features.
50. The intangibility of services has implications for the choice of _________.
Read More Section(Marketing)
Each Section contains maximum 70 questions. To get more questions visit other sections.