21.
Most investors are risk averse which means____________.

22.
The company's cost of capital is called ________.

23.
Which of the following would be considered a risk-free investment?

24.
Cost of retained earnings is equal to _______.

25.
Beta measures the ________.

26.
Operating incomes and the discount rate of a particular risk class are the 2 factors determining ____________.

27.
The largest single institutional owner of common stocks is________.

28.
EBIT is usually the same thing as.

29.
The decision to invest a substantial sum in any business venture expecting to earn a minimum return is called ____________.

30.
Savings accounts are___________ but are not__________.