71. Razor manufacturer will charge a low price and recoup its margin (and more) from the sale of the only design of blades which fit the razor. This is an example of . . . . . . . .
72. Marketers who adopt . . . . . . . . strategy add low priced items to their existing line of speciality products.
73. A buyer's perception of value is considered a trade-off between
74. Exchange concept of marketing deals with
75. Profit through Customer Satisfaction is aimed in . . . . . . . . Concept.
76. A firm may decide to operate in several or all segments of the market. That market is called as
77. NPD stands for:
78. Selling includes . . . . . . . .
79. Which one of the following contains the three elements of service marketing triangle?
80. Which type of promotion strategy is text messaging?
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Each Section contains maximum 100 MCQs question on Marketing Management. To get more questions visit other sections.
- Marketing Management - Section 1
- Marketing Management - Section 2
- Marketing Management - Section 3
- Marketing Management - Section 5
- Marketing Management - Section 6
- Marketing Management - Section 7
- Marketing Management - Section 8
- Marketing Management - Section 9
- Marketing Management - Section 10
- Marketing Management - Section 11