81. Warehousing creates . . . . . . . . utility.
82. Peter F. Drucker noted the relationship between selling and marketing in which of the following terms?
83. . . . . . . . . includes all activities directly related to the sale of goods or services to the ultimate consumer for personal non-business use.
84. The set of all the products a firm made available to consumers buy is called.
85. Products seen as only suitable in one single market:
86. Match the following.
List-I
List-II
a. Supply chain
1. Putting the management product in the mind of the prospective buyer
b. Product
2. The process of positioning gathering, filtering and analysing information relating to the marketing environment
c. Marketing
3. Improving the environment performance of analysis dealers through sharpening of their sales skills and product knowledge
d. Dealer
4. Larger in scope training than both physical and marketing logistics
| List-I | List-II |
| a. Supply chain | 1. Putting the management product in the mind of the prospective buyer |
| b. Product | 2. The process of positioning gathering, filtering and analysing information relating to the marketing environment |
| c. Marketing | 3. Improving the environment performance of analysis dealers through sharpening of their sales skills and product knowledge |
| d. Dealer | 4. Larger in scope training than both physical and marketing logistics |
87. Under . . . . . . . . marketing every customer is treated as unique.
88. Identify the commercialization decision which includes decisions regarding locality, region, nationally or even internationally launching the product.
89. The three major types of non-store retailing are direct selling, direct marketing and . . . . . . . .
90. A segmentation approach would develop . . . . . . . . advertising campaigns focusing on each benefit purchased by the members of each segment.
Read More Section(Marketing Management)
Each Section contains maximum 100 MCQs question on Marketing Management. To get more questions visit other sections.
- Marketing Management - Section 1
- Marketing Management - Section 2
- Marketing Management - Section 4
- Marketing Management - Section 5
- Marketing Management - Section 6
- Marketing Management - Section 7
- Marketing Management - Section 8
- Marketing Management - Section 9
- Marketing Management - Section 10
- Marketing Management - Section 11