71. If there were no changes in the quantity of goods demanded even when their prices fall, we understand that
72. The AR curve and industry demand curve are same in case of
73. Under monopoly and imperfect competition, MC is
74. The term optimum allocation on consumer's expenditure on various goods and services is used in
75. The expansion path of production theory is analogous in consumption theory to the
76. Marginal revenue will be positive if elasticity of demand is
77. The short run equilibrium condition gives following data:
Equilibrium output = 30
P1 (= AR1 ) = 140
LAC = 72.08
Super normal profit will be
Equilibrium output = 30
P1 (= AR1 ) = 140
LAC = 72.08
Super normal profit will be
78. In case the price (P), quantity (Q), and changes (?) are represented by respective symbols given in the brackets, the price elasticity ofdemand (Ed) is measured by
79. Consumer's surplus is the highest in the case of
80. Indicate the correct option matching the items in List-I with those in List-II as follows.
List-I
List-II
a. Competitive partity in advertising
1. Variations in advertising
b. Promotional elasticity of product
2. Advertising scheduling
c. Optimal promotion mix
3. Advertising expenditure
d. Pulsing advertising
4. Marginal equivalence of advertising media outlay
| List-I | List-II |
| a. Competitive partity in advertising | 1. Variations in advertising |
| b. Promotional elasticity of product | 2. Advertising scheduling |
| c. Optimal promotion mix | 3. Advertising expenditure |
| d. Pulsing advertising | 4. Marginal equivalence of advertising media outlay |
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