91. Which of the following are about 35,000 square feet in area which meet consumer's total needs for routinely purchased goods?
92. In which of the following phases of PLC, new models of product can be cancelled?
93. Match the following.
List-I
List-II
a. Shopping goods
1. Toothpaste
b. Unsought goods
2. Luxury cars
c. Speciality goods
3. Gravestones
d. Convenience goods
4. Household appliances
| List-I | List-II |
| a. Shopping goods | 1. Toothpaste |
| b. Unsought goods | 2. Luxury cars |
| c. Speciality goods | 3. Gravestones |
| d. Convenience goods | 4. Household appliances |
94. The most important factor in selecting advertising media is
95. Salaries and rents are included under which of the following?
96. Match the following.
List-I
List-II
a. Specialty store
1. Broad section of high mark-up
b. Superstore
2. Narrow product line
c. Catalog showrooms
3. Routinely purchased goods
d. Discount store
4. Lower margins and higher volume
e. Convenience stores
5. Open for seven days a week
| List-I | List-II |
| a. Specialty store | 1. Broad section of high mark-up |
| b. Superstore | 2. Narrow product line |
| c. Catalog showrooms | 3. Routinely purchased goods |
| d. Discount store | 4. Lower margins and higher volume |
| e. Convenience stores | 5. Open for seven days a week |
97. The following statements relate to the functions of the marketing channel members. Indicate the statements being correct or incorrect.
Statement I Channel members. do not gather information about potential and current customers, competitors and other actors and forces in the marketing environment.
Statement II Channel members acquire the funds to finance inventories at different levels in the marketing channel.
Statement I Channel members. do not gather information about potential and current customers, competitors and other actors and forces in the marketing environment.
Statement II Channel members acquire the funds to finance inventories at different levels in the marketing channel.
98. The market process involves, which functions?
1. Buying
2. Transporting
3. Storing
4. Selling
5. Grading
6. Financing
7. Risk-bearing
8. Dividing
1. Buying
2. Transporting
3. Storing
4. Selling
5. Grading
6. Financing
7. Risk-bearing
8. Dividing
99. Which of the following is incorrect about services?
100. Which of the following statement is true?
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