61. Which of the following refers touch point that the customers will encounter before they buy?
62. Building, keeping and growing profitable value-laden relationships with all customers of a company is called . . . . . . . .
63. Which one of the following is a digital communications technique that involves improving visibility and monitoring sentiment within social networks and blogs?
64. The type of marketing that is the most recent to emerge is
65. Pricing objectives is combination of
66. The following two statements relate to marketing. Choose the correct answer for the statements being correct or incorrect.
Statement I Marketing is about satisfying customer needs and wants.
Statement II Marketing cab be performed only by individuals and not by organisations.
Statement I Marketing is about satisfying customer needs and wants.
Statement II Marketing cab be performed only by individuals and not by organisations.
67. In which of the following stores, merchandise is brought at less than regular wholesale prices and sold at less than retail?
68. Which of the following involves setting high artificial price and then offering considerable discounts?
69. The researcher of the Industrial Marketing Group indicate the degree to which organizational purchasing behaviour in different countries is influenced by
70. Which of the following statement is true?
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