. . . . . . . . are the factors that have been shown to affect consumer behaviour.
A. Brand name, quality, newness and complexity
B. Advertising, marketing, product and price
C. Outlets, strategies, concept and brand name
D. Quality, advertising, product positioning and strategy
Answer: Option A
This Question Belongs to Home Science >> Resource Management And Consumer Issues
Which of the following statement(s) is/are correct about management?
A. Management is a universal phenomena
B. It is an umbrella term under which individual work together to achieve a common goal
C. It is an art and as well as science
D. All of the above
The term 'management' is coined from the . . . . . . . . word 'menage'.
A. Greek
B. French
C. Latin
D. Spanish
A. K. Kautilya
B. Rose, Randle Knoll
C. Gross and Crandal
D. Nickell and Dorsey
The primary goal of money management is
A. to maximise the return
B. to minimise the risk
C. to maximise the wealth of owners
D. to maximise profit
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