Assertion (A) Archie Carroll's model speaks of an organisation's four most basic forms of responsibility in order of priority.
Reason (R) Economic, legal, ethical, philanthropic responsibilities and their compliance increases brand value and furthers the profit.

A. Both (A) and (R) are correct and (R) is the correct explanation of (A)

B. Both (A) and (R) are correct, but (R) is not the correct explanation of (A)

C. (A) is correct, but (R) is incorrect

D. Both (A) and (R) are incorrect

Answer: Option D