All of the following are major B2C business models except industry consortium. An industry consortium is a group that involves representatives from several different companies. Usually, consortia are composed of companies from within a single industry.
The solution for all business needs is ERP. Enterprise resource planning (ERP) is business process management software that allows an organization to use a system of integrated applications to manage the business and automate many back office functions related to technology, services and human resources.
The _________ business model involves an independently owned vertical digital marketplace for direct inputs.
All of the following are techniques B2C e‐commerce companies use to attract customers, except Virtual marketing. Viral marketing or viral advertising is a business strategy that uses existing social networks to promote a product. Its name refers to how consumers spread information about a product with other people in their social networks, much in the same way that a virus spreads from one person to another.
Compared to Internet users, the number of cell phone subscribers is _________.