81. Which of the following is not a stage in the product life cycle?
82. Which one of the following element is not in the marketing mix?
83. Which of the following are strategies for growth stage of product life cycle?
1. Price cuts to attract price sensitive customers.
2. Enter new markets.
3. Abandon weaker product.
4. Increase advertising and sales promotion.
Select the correct answer using the options given below
1. Price cuts to attract price sensitive customers.
2. Enter new markets.
3. Abandon weaker product.
4. Increase advertising and sales promotion.
Select the correct answer using the options given below
84. . . . . . . . . is not a consumer promotion scheme.
85. In . . . . . . . . appeals are emotional.
86. Consumer buying from different stores or product brands and not being loyal to any particular store or brand are known as
87. The best channel of distribution for Vacuum cleaner is:
88. The strategy of introducing a product with high introductory price is called
89. Newsletters, catalogues, and invitations to organization-sponsored events are most closely associated with the marketing mix activity of
90. Which of the following statement(s) is/are correct?
1. Direct marketing campaigns should offer an incentive or enticiting message to get customer to respond.
2. Direct marketing is a process of directly reaching a market on a personal or mass media basic.
3. 'Call to action' is not the feature of direct marketing.
4. Telemarketing and email direct marketing are the types of direct marketing.
1. Direct marketing campaigns should offer an incentive or enticiting message to get customer to respond.
2. Direct marketing is a process of directly reaching a market on a personal or mass media basic.
3. 'Call to action' is not the feature of direct marketing.
4. Telemarketing and email direct marketing are the types of direct marketing.
Read More Section(Marketing Management)
Each Section contains maximum 100 MCQs question on Marketing Management. To get more questions visit other sections.
- Marketing Management - Section 1
- Marketing Management - Section 2
- Marketing Management - Section 3
- Marketing Management - Section 4
- Marketing Management - Section 5
- Marketing Management - Section 7
- Marketing Management - Section 8
- Marketing Management - Section 9
- Marketing Management - Section 10
- Marketing Management - Section 11