Match the content of List I with List II.
| List-I | List-II |
| a. Formal communication | 1. Responsibility of corporate communication |
| b. To ensure a liaison between organisation and outside bodies | 2. Characteristic of corporate communication |
| c. To promote the profile of the company behind the brand | 3. Methods and tactics of corporate communication |
| d. Management communication | 4. Fuction of corporate communication |
A. a-1, b-2, c-3, d-4
B. a-4, b-3, c-2, d-1
C. a-2, b-4, c-1, d-3
D. a-3, b-1, c-4, d-2
Answer: Option C
Related Questions on Public Relations and Corporate Communication
A. sponsorship and publicity
B. lobbying and literature
C. publicity and event management
D. exhibitions and publicity
Press agentry approach prevalent in US in the initial stage lacked
A. information
B. truth
C. publicity stunt
D. public wellbeing
A. Image Repair Theory
B. Integrated Crisis Mapping Model
C. Attribution Theory
D. Situational Crisis Communication Theory
What creates distrust, doubts and misunder standing among the subordinates?
A. Leadership
B. Corrective measures
C. Discipline
D. Lack of communication

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