'Public relations' can be defined as
A. A collection of techniques for persuading people to buy products they don't need
B. A collection of techniques for persuading new organisations to give space or time to people or products that are not inherently newsworthy
C. Planned and continuous communication to provide information about an organisation, issue or product to the public
D. Planned and continuous communication to obscure the inadequacies of an organisation or product
Answer: Option C
This Question Belongs to Mass Communication And Journalism >> Public Relations And Corporate Communication
A. sponsorship and publicity
B. lobbying and literature
C. publicity and event management
D. exhibitions and publicity
Press agentry approach prevalent in US in the initial stage lacked
A. information
B. truth
C. publicity stunt
D. public wellbeing
A. Image Repair Theory
B. Integrated Crisis Mapping Model
C. Attribution Theory
D. Situational Crisis Communication Theory
What creates distrust, doubts and misunder standing among the subordinates?
A. Leadership
B. Corrective measures
C. Discipline
D. Lack of communication
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