Quite often, women read an advertisement in a newspaper and rush to buy products advertised in that advertisement. What type of purchase are they doing in this context?
A. Impulsive
B. Planned
C. Planned but slightly impulsive
D. None of these
Answer: Option A
Related Questions on Media Role in Society
Which is most important department in newspaper?
A. Editorial
B. Advertising
C. Administration
D. Press
Which reporting goes behind the news and brings out the truth?
A. Objective
B. Interpretative
C. Investigative
D. Crime
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