The grammar of media includes which of the following?
A. The size and design of books, newspapers and magazines
B. The types of camera angles used on television, editing, lighting, sound effect and music to help cure viewers
C. Adherence to narrowly tailored messages and ability to use video and audio in an informative and creative manner
D. All of the above
Answer: Option D
This Question Belongs to Mass Communication And Journalism >> Media Management And Production
Media Planning is carried out through
A. An intuitive processes
B. Research and tested formulae
C. Both of the above
D. None of the above
A. Financial Management
B. Social Management
C. Media Management
D. All of the above
Management is concerned with interpersonal relations. So management can be called . . . . . . . .
A. a financial process
B. a social process
C. an intellectual process
D. an enterprise
Which of these would not be involved in setting media objectives?
A. Target audience
B. Low involvement purchase decisions
C. Reach
D. Frequency
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