"The media mould the tastes and preferences of the audience." Do You agree with this statement?
A. Yes! Fully
B. No! People do not come out of the pace their mental inertia
C. Partially! Some people are receptive to the messages while some others are not. Tastes and preferences do change but according to the socio-economic conditions of the audience. Complete transformation of tastes is a fallacy
D. No! Most of the people support or nurture those tastes and preferences that have gelled in their minds since their childhood years
Answer: Option C
Mass communication traditionally tends to be
A. communication from one (or a few) to many
B. one way
C. communication to an audience that is largely a passive recipient of messages with little or no opportunity for immediate feedback
D. all of the above
A. Kesari
B. The Tribune
C. Amrit Bazar Patrika
D. The Times of India
If we understand both journalism and mass communication, we can transform society by
A. acting as a spokesperson for groups of people
B. telling others what to do
C. both A and B
D. neither A nor B
The first Indian language newspaper published in India which is still continuing was . . . . . . . .
A. Kannada Samachar
B. The Bengali Gazette
C. Mumbai Samachar
D. Nav Bharat Times

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