Which of the following is not a mass communication exercise?
A. A van moves about in a village and a PA system aboard the van tells the villagers about the risks of acquiring AIDS
B. A sales mans talks to his client over telephone and asks for payment
C. An Internet web site use multimedia presentation techniques to promote RMCGS
D. A radio announcer gives news in brief at 10.00 am on the FM channel
Answer: Option B
Mass communication traditionally tends to be
A. communication from one (or a few) to many
B. one way
C. communication to an audience that is largely a passive recipient of messages with little or no opportunity for immediate feedback
D. all of the above
A. Kesari
B. The Tribune
C. Amrit Bazar Patrika
D. The Times of India
If we understand both journalism and mass communication, we can transform society by
A. acting as a spokesperson for groups of people
B. telling others what to do
C. both A and B
D. neither A nor B
The first Indian language newspaper published in India which is still continuing was . . . . . . . .
A. Kannada Samachar
B. The Bengali Gazette
C. Mumbai Samachar
D. Nav Bharat Times

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