A manufacturer with a product in the decline stage of the product life cycle might decide to . . . . . . . . if it has reason to hope that competitors will leave the industry.
A. harvest the product
B. maintain the product without change
C. drop the product
D. search for replacements
Answer: Option B
Related Questions on Marketing Management
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters
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