Addressable media are used
A. for two-way communication
B. to deliver customised marketing message to identifiable prospects
C. for social media
D. none of the above
Answer: Option B
A. for two-way communication
B. to deliver customised marketing message to identifiable prospects
C. for social media
D. none of the above
Answer: Option B
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above
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