Advertising involves dissemination of information about a product or service to induce people to take actions beneficial to
A. advertiser
B. sponsor
C. marketing manager
D. retailer
Answer: Option A
Related Questions on Advertising and Marketing Communication
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above

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