Customers . . . . . . . . be able to tell you what products they want and need, but they be able to tell you what problems they are having with current products and the benefits they would like to be obtain from new ones.
A. will not always, will always
B. will always, will not always
C. never, sometimes
D. sometimes, never
Answer: Option A
Related Questions on Marketing Management
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters
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