Examveda

In the context of mass media effects, what is priming?

A. People tend to associate themselves with cinema stars who have a macho image

B. TV and radio act as primers to perpetuate the tendency to watch crime movies in theatres

C. When people are exposed to some events through the mass media, their thoughts lead to the generation of sementically related ideas and action tendencies after some time

D. People associate the events watched, read, or heard in the media to their own needs

Answer: Option C


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Related Questions on Communication and Media Research

Motivation research ties to analyse

A. how consumers buy or shun particular products

B. why consumers buy specific products and/or services

C. what is the geographic and demographic profile of a targeted market niche

D. all the above