In the praline of public opinion, the issue that creates a public is set by
A. neutral people
B. immediate interest groups
C. contesting interest groups
D. none of these
Answer: Option C
Related Questions on Advertising and Marketing Communication
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above

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