Market logistic planning has the following four steps. Arrange the steps in correct sequence
1. Develop operational excellence in sales forecasting, warehouse management, transportation and material management
2. Select the best channel design and network strategy for reaching the customers
3. Implement the solution with the best information systems, equipment, policies and procedures
4. Decide on company's value proposition to its customers
Select the correct option from those below:
A. 1, 2, 3, 4
B. 4, 2, 1, 3
C. 4, 2, 3, 1
D. 4, 3, 2, 1
Answer: Option B
Related Questions on Marketing Management
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters
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