The BCG Growth-Share Matrix consists of the following four major elements
A. Sales, Cash cows, Question marks, Dogs
B. Stars, Cash cows, Question marks, Dogs
C. Stars, Cash cows, Question marks, Doors
D. Stars, Computer clouds, Question marks, Dogs
Answer: Option B
Related Questions on Marketing Management
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters
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