The rate of a Goa-Mumbai night (sleeper) coach is Rs. 300 per person. The competitor reduces the price to Rs. 250 per person. The firm should
A. reduce the coach as the best one on the route
B. promote the coach as the best one on the route
C. give better services on- route but keep the rate as such
D. have a fight with the competitor regarding the issue of price cut
Answer: Option C
This Question Belongs to Mass Communication And Journalism >> Advertising And Marketing Communication
Related Questions on Advertising and Marketing Communication
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above
Join The Discussion