What is the full form of "MQL"?

A. Marketing and Questioning Logic

B. Missing on Questioning Logic

C. Marketing Qualified Lead

D. Margin with Quote

Answer: Option C

Solution(By Examveda Team)

A Marketing Qualified Lead (MQL) is a lead who has indicated interest in what a brand has to offer based on marketing efforts or is otherwise more likely to become a customer than other leads. Often an MQL is a lead who has intentionally engaged with your brand by performing actions like voluntarily submitting contact information, opting into a program, adding e-commerce items to a shopping cart, downloading materials, or repeatedly visiting a website.