Which newspaper or magazine would be used by a deluxe hotel to issue its advertisements?
A. A local newspaper
B. A national level magazine
C. A local language magazine
D. A magazine with an ethnic touch
Answer: Option B
Related Questions on Advertising and Marketing Communication
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above

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