Which of the following are strategies for growth stage of product life cycle?
1. Price cuts to attract price sensitive customers.
2. Enter new markets.
3. Abandon weaker product.
4. Increase advertising and sales promotion.
Select the correct answer using the options given below
A. Both 1 and 2
B. Both 3 and 4
C. 1, 2 and 3
D. All of the above
Answer: Option A
Related Questions on Marketing Management
Launching a product in a small part of the market is called:
A. Competitive response
B. Competitive analysis
C. Test marketing
D. None of these
A. Product
B. Selling
C. Customer
D. Production
Markets which are organized and regulated by statutory measure are:
A. Regulated markets
B. Unregulated markets
C. World market
D. None of these
A. Innovators
B. Late majority
C. Early majority
D. Late adopters

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