Which of the following formls a process of advertising management?
A. Media strategy
B. Message development strategy
C. Evaluation of overall effectiveness of the advertising effort
D. All of the above
Answer: Option D
A. Media strategy
B. Message development strategy
C. Evaluation of overall effectiveness of the advertising effort
D. All of the above
Answer: Option D
A. personal
B. non-personal
C. direct
D. indirect
If the price of the following product were increased, its demand would remain inelastic.
A. Computer
B. Petrol
C. Apparal
D. Gold
Creation of advertisement by an advertising agency involves activities like
A. copy writing
B. drawing photographs
C. making illustrations
D. all of the above
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