Which of the following is a source of differentiation?

A. Relationships with customers

B. Distribution

C. Low costs

D. Unreliability

Answer: Option A

Solution(By Examveda Team)

Relationships with customers is a source of differentiation. Product differentiation is a marketing strategy that strives to distinguish a company's products or services from the competition. Successful product differentiation involves identifying and communicating the unique qualities of a company's offerings while highlighting the distinct differences between those offerings and others on the market.