____________ is defined as communication with large numbers of customers at the same time.
A. Personal selling
B. Sales promotion
C. Mass selling
D. All of the above
Answer: Option C
A. Personal selling
B. Sales promotion
C. Mass selling
D. All of the above
Answer: Option C
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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