_____________ is defined as the difference between the benefits a customer sees from a market offering and the costs of obtaining those benefits.
A. Customer value
B. Satisfaction scale
C. Profit margin
D. Competitive benefit
Answer: Option A
Solution(By Examveda Team)
Customer value is defined as the difference between the benefits a customer sees from a market offering and the costs of obtaining those benefits. Customer Value is the level of satisfaction of your customer towards your business.Related Questions on Marketing
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A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
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C. Perception
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While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
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D. None of the above
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