Products that are usually purchased due to adversity and high promotional back up rather than desire are called:
A. Sought goods
B. Unique goods
C. Unsought goods
D. Preferred goods
Answer: Option C
Solution(By Examveda Team)
Products that are usually purchased due to adversity and high promotional back up rather than desire are called Unsought goods. Unsought products typically are products that the consumers are not aware and don't have any knowledge about it. It is difficult to sell because it has no demand.Related Questions on Marketing
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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