Select the correct sequence of steps in setting a pricing policy.
1. Determining demand
2. Analysing competitors' costs, prices and offers
3. Selecting the final price
4. Selecting the pricing objective
5. Estimating costs
6. Selecting a pricing method
A. 4, 1, 5, 2, 6 and 3
B. 1, 5, 2, 4, 6 and 3
C. 1, 2, 5, 4, 6 and 3
D. 1, 2, 3, 4, 5 and 6
Answer: Option A

Join The Discussion