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The fact that a business traveller may have one very positive check-in experience at a hotel and then a very negative check-in experience with a different employee on a subsequent visit is evidence of service:

A. Intangibility

B. Inseparability

C. Variability

D. Perishability

Answer: Option C

Solution(By Examveda Team)

The fact that a business traveller may have one very positive check-in experience at a hotel and then a very negative check-in experience with a different employee on a subsequent visit is evidence of service variability.

This Question Belongs to Management >> Marketing

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