Which of the following firm’s emphasis on product’s benefits to the customers rather than on product attributes?
A. Product oriented
B. Market oriented
C. Sales oriented
D. Production oriented
Answer: Option B
Solution(By Examveda Team)
Market oriented firm’s emphasis on product’s benefits to the customers rather than on product attributes. Market orientation often includes improvements in customer service and product support geared to solving concerns raised by consumers.Related Questions on Marketing
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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