Which of the following is NOT a part of marketing communication mix?
A. Telemarketing
B. Public relations
C. Sales promotion
D. Advertising
Answer: Option A
A. Telemarketing
B. Public relations
C. Sales promotion
D. Advertising
Answer: Option A
The four unique elements to services include:
A. Independence, intangibility, inventory, and inception
B. Independence, increase, inventory, and intangibility
C. Intangibility, inconsistency, inseparability, and inventory
D. Intangibility, independence, inseparability, and inventory
A. Learning
B. Role selection
C. Perception
D. Motivation
While buying milk which kind of behavior is displayed by a person?
A. Extensive problem solving behavior
B. Routinized buying behavior
C. Variety seeking behavior
D. None of the above
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