Which of the following takes place at retailer s end

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Which of the following takes place at retailer’s end?

A. Promotion

B. Placing

C. Pricing

D. Exchange

Answer: Option D

Solution(By Examveda Team)

Exchange takes place at retailer’s end. A marketing exchange is what happens any time two or more people trade goods or services. In marketing theory, every exchange is supposed to produce "utility," which means the value of what you trade is less than the value of what you receive from the trade.

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