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Which one of the following factor relates to family that influences consumer behavior?

A. Cultural

B. Social

C. Personal

D. Business

Answer: Option B

Solution(By Examveda Team)

Social factor relates to family that influences consumer behavior. Social factors play an essential role in influencing the buying decisions of consumers. Human beings are social animals. We need people around to talk to and discuss various issues to reach to better solutions and ideas. We all live in a society and it is really important for individuals to adhere to the laws and regulations of society.

This Question Belongs to Management >> Marketing

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