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Which one of the following is a key to build lasting relationships with consumers?

A. Price of the product

B. Need recognition

C. Customer satisfaction

D. Quality of product

Answer: Option C

Solution(By Examveda Team)

Customer satisfaction is a key to build lasting relationships with consumers. Customer satisfaction indicates the fulfillment that customers derive from doing business with a firm. In other words, it’s how happy the customers are with their transaction and overall experience with the company.

This Question Belongs to Management >> Marketing

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Comments ( 1 )

  1. Clrissa
    Clrissa :
    4 years ago

    All of the following statements are true except: *
    1 point
    Marketing objectives are marketing targets, for products and markets, set by a business for a future time period.
    Marketing objectives are important because they provide a sense of direction for the marketing department.
    Marketing objectives must be specific, measurable, attainable, realistic and timed bound.
    Marketing objectives inclide achieving a certain market share.
    Marketing objectives include identifying different groups of a whole market which consumers have similar characteristics.

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