Even though singing of ballads is no longer lucrative the Bhopas of Rajasthan continue to sing them in order to cherish the memory of their royal warriors.

A. tempting

B. attractive

C. profitable

D. honourable

Answer: Option C

Solution(By Examveda Team)

tempting : appealing to or attracting someone, even if wrong or unwise.
attractive : pleasing or appealing to the senses.
profitable : (of a business or activity) yielding profit or financial gain.
honourable : bringing or deserving honour.
lucrative : producing a great deal of profit.


Synonym of lucrative is profitable