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Identify two most important and basic qualities for a good and successful agent.
Answer & Solution
Correct Answer:
Option
B
Empathy and ego drive are two most important and basic qualities for a good and successful agent. Someone with poor empathy can also have any level of ego drive. Yet, as determinants of sales ability, empathy and ego drive act on and, in fact, reinforce each other. The person with strong ego drive has maximum motivation to fully utilize whatever empathy he possesses.
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