According to the BCG matrixSBU comprising products in an attractive industry but representing little market share would be referred to as:
A. A cash cow
B. A star
C. A dog
D. A question mark
Answer: Option D
Solution(By Examveda Team)
According to the BCG matrixSBU comprising products in an attractive industry but representing little market share would be referred to as a question mark.This Question Belongs to Management >> Strategic Management
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