Identifying customers and markets using data on demographics, markets, consumer behaviour, and trends is an example of ____________.
A. Operational-level sales and marketing information system
B. Knowledge-level sales and marketing information system
C. Management-Level sales and marketing information system
D. Strategic-level sales and marketing information system
Answer: Option B
Solution(By Examveda Team)
Identifying customers and markets using data on demographics, markets, consumer behaviour, and trends is an example of Knowledge-level sales and marketing information system. Capability of data mining is to build predictive models.This Question Belongs to Management >> Management Information System (MIS)
A. Management level system
B. Operational level system
C. Knowledge level system
D. Strategic level system
A. Decision Support System (DSS)
B. Management Information System (MIS)
C. Executive Support System (ESS)
D. Transaction Processing System (TPS)
A. Decision Support System (DSS)
B. Management Information System (MIS)
C. Executive Support System (ESS)
D. Transaction Processing System (TPS)
A. Knowledge workers
B. Executives
C. System analysts
D. Data workers
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