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In Ansoff's matrix product development involves going in the direction of...

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Strategic Management
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In Ansoff's matrix, product development involves going in the direction of

Answer & Solution
Correct Answer: Option C
In Ansoff's matrix, product development involves going in the direction of new products to present markets. The Ansoff Matrix is a strategic planning tool that provides a framework to help executives, senior managers, and marketers devise strategies for future growth.
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