In business analytics, what is the primary purpose of "market research analysis"?
A. Identifying trends in employee data
B. Analyzing customer preferences
C. Calculating data storage costs
D. Predicting future sales trends
Answer: Option B
What is the primary goal of using data science in business analytics?
A. Increasing data privacy
B. Maximizing computational complexity
C. Minimizing data storage costs
D. Extracting actionable insights
In the context of business, what does the term "predictive modeling" refer to?
A. Anticipating future trends
B. Reviewing past performance
C. Assessing current market conditions
D. Estimating data storage requirements
What is the main purpose of "customer segmentation" in data science for business?
A. To group customers by age
B. To categorize customers by location
C. To personalize marketing strategies
D. To eliminate customer data
A. Descriptive Analytics
B. Predictive Analytics
C. Prescriptive Analytics
D. Diagnostic Analytics
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