Match the following.

List-I (Pricing Methods)	List-II (Explanations)
a. Mark-up pricing	1. Set high price and recover the cost as early as possible
b. Target return pricing	2. Cost of the product + Mark-up (desired profit)
c. Going rate pricing	3. Specified rate of return on investment
d. Market skimming	4. Prevailing pricing matters

A. a-2, b-3, c-4, d-1

B. a-1, b-2, c-3, d-4

C. a-2, b-4, c-3, d-1

D. a-4, b-3, c-2, d-1

Answer: Option A