Match the following statements with suitable category of practices.

List-I (Statements)	List-II (Category of Practices)
a. Avoid the phrase no comment because people think it means the organisation is trying to hide something.	1. Initial Crisis response best practices
b. Be prepared to use a unique website or part of your current website to address crisis concerns.	2. Crisis media training best practices
c. Be accurate by carefully checking all facts.	3. Attribution Theory based crisis communication best practices
d. The compensation theory is used whenever victims suffer serious harm.	4. Crisis communication channel preparation best practices